Baby fever is real.
So when 7-month-old baby Riley from Lewis Center, Ohio won the 7th annual 2016 Gerber Photo Search, my heart melted with joy.
Here is the little guy wearing what looks like an adorable baseball onesie with the words, “All-Star.” Just look at those eyes.
Riley was one of 110,000 entries for the annual photo search contest. According to NestleUSA, his parents will receive $50,000 in addition to $1,500 that will go toward Gerber Childrenswear. And that’s not all — Baby Riley also gets to star in the next Gerber ad as the official “2017 Gerber Spokesbaby.”
Last year’s winner was the adorable baby Isla from Michigan.
Could your child win the next photo search? The annual search is open to babies that are as young as a day old to 48 months old, according to the contest’s official rules.
Riley’s mom, Kristen Shines, told the press that the cash winning will go toward starting a college fund for Riley.
“Riley brings such joy to our family with his infectious laugh and big, gummy smile, and we can’t wait to share that joy with the rest of the world! We are truly honored to be joining the Gerber family,” Shines said in an interview.
In 1928, Gerber held its very first contest to search for its Gerber Baby back in 1928. You’ll notice that all of the products feature the historic sketch of the now 90-year-old Ann Turner Cook.
- Monica Luhar